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Red Ant Long Grain Rice $10 for 10kg (Less Than Half Price) at Coles

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Red Ant Long Grain Rice $10 for 10kg (Less Than Half Price) at Coles
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MrBillions on 09/02/2014 - 13:19 files.ozbargain.com.au (1425 clicks)
Last edited 11/02/2014 - 01:11 by 2 other users

The price of rice has been steadily dropping in the last 12 months from US$570 per metric ton to US$447 currently. This drop comes despite Thailand's Government attempt to manipulate the price of rice, with the rice subsidy scheme in place, to buy up rice and drive the price of rice exports up. Thailand is the world's largest rice exporter but India and Vietnam are not far behind and both countries have stepped up their production of rice to compete with Thailand.

What these macro economic events mean for you is that you Save $11.70 right now at Coles for Long Grain Rice and you can get a $10kg sack of rice for $10 (Red Ant Brand) current special offer, seen at Coles nation wide.

One can expect more confusion and fluctuations in the rice trading markets in the next short to medium term as Thailand's political unrest continues but, once settled, I expect the price of rice to increase again. So might as well get a couple of sacks right now. Limit 12 sacks per customer.

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closed Comments

  • povertytrap on 09/02/2014 - 13:45
    +27

    Great commentary.

  • mycosys on 09/02/2014 - 13:48
    +4

    nice commentary (tho a 10% drop in open market would seldom translate to a 50% drop on shelf)
    One problem tho - it a duplicate - this special was in the weekly compare-a-tron on tuedsay

  • smokenmirraz on 09/02/2014 - 13:51
    +7

    Limit 12 sacks per customer.

    Thankfully for us, that means per purchase… so that means we could purchase 1 metric ton with 8.33333 purchases… and drive home with 1 metric ton of rice… like a boss!

    • paddy567 on 09/02/2014 - 13:55
      +28

      I avoid Aussie rice because we grow in the dumbest places, i.e. the murray darling basin. Environmentally speaking, imported odds actually better.

      • A3Australia on 10/02/2014 - 14:57

        I avoid Aussie rice because we grow in the dumbest places

        Still, there is no point buying crap rice just because it is cheap. You will not enjoy eating it, and it will be discarded.

        The only 'decent' imported rice is crazy expensive - USA rice for example. Note: I am not including Indian Basmarti or Thai Jasmine rice - they have a certain 'fragrance' that one does not find in Australian rice varieties.

        If I did not buy the SunRice Medium Grain I would have to buy their Japanese variety (which is pricy, but still Australian grown) or the even more expensive USA grown Japanese varieties.

        I find that the SunRice Medium suits most Japanese dishes and can even be used for sushi rice.

      • A3Australia on 10/02/2014 - 15:05
        -3

        Environmentally speaking, imported odds actually better.

        What does this mean? Are you trying to say that imported rice is grown using less water than Australian rice?

        • A3Australia on 11/02/2014 - 17:42
          -2

          imported odds actually better.

          What the heck does this mean?

          Why, when I ask, does my question get negged?

    • username1 on 10/02/2014 - 10:15

      Why is this downvoted so much?

      • tdw on 10/02/2014 - 11:09

        missed paddy567's reply?

      • A3Australia on 10/02/2014 - 15:03
        +4

        Why is this downvoted so much?

        Because one member does not want to support the "around 2,000 family operated farm businesses growing rice in the Murrumbidgee valleys of NSW and the Murray valleys of NSW and Victoria".

        And others followed that member - perhaps some 'blindly'.

        "Water Efficiency
        The rice industry recognises that our natural resources are a valuable asset for Australian agriculture. In the past 10 years, Australian rice farmers have improved water use efficiency by 60% - growing more rice with much less water.

        In fact, our Australian growers use 50% less water to grow one kilo of rice than the world average. Water use per hectare continues to decline because of our commitment to developing high yielding rice that uses less water, and the use of world’s best management practices."

        http://www.rga.org.au/the-rice-industry/rice-and-the-environ…

        http://www.daff.gov.au/agriculture-food/crops/rice

        http://www.rga.org.au/the-rice-industry.aspx

  • frewer on 09/02/2014 - 14:45
    -2

    are they GMO-free ?

    • jong on 09/02/2014 - 15:20
      +22

      No. Rice has been genetically modified by humans over the course of thousands of years.

      • dyziplen on 09/02/2014 - 21:42
        +2

        Selective breeding/pollination is quite different to direct genetic manipulation.

        • bowdo on 09/02/2014 - 22:08
          +4

          You're right. It is a sh*tload more efficient.

      • MildMax on 10/02/2014 - 10:36

        +1. Gene-splicing trans-species DNA into IP-protected crops was first developed in Ancient Sumeria!

  • jong on 09/02/2014 - 15:17
    +1

    It's not a bargain for me, but have an upvote for the excellent commentary.

    • MrBillions on 09/02/2014 - 15:45
      +5

      Thanks so much for the comment. I can assure you $1 per 1kg rice is a good deal.

  • altomic on 09/02/2014 - 15:23
    +6

    read an interesting article in Time magazine where the Indian government subsidises rice for the very poor so they only pay 3cents per kilo. compared to 30cents as per the market.

  • ndro777 on 09/02/2014 - 15:29
    +21

    This has got to be the worst rice I've ever tasted. I bought a sack the last time Coles had same promotion. It dowsn't absorb water much when cooking, making the end result dry and flaky. Yuck.

    (I rarely comment, but I feel the obligation to warn others haha)

    • MrBillions on 09/02/2014 - 15:44
      +3

      Thank you for the comment. I didn't end up buying it as I prefer jasmine rice. Good to know.

    • bonezAU on 09/02/2014 - 15:50
      +7

      We've got a bag here and have noticed it's not the best. The usual absorbtion method by cooking on the stove is 1 cup of rice and 1.5 cups of water. This rice needs about closer to 2 cups of water per cup of rice in order for it to come out nice and fluffy.

      It's alright for what you pay, but it's not fantastic.

    • AzuAzu on 09/02/2014 - 15:54
      +4

      Agreed. This particular brand of rice tastes terrible. I ended up mixing a small amount with a better brand of rice each time so it doesn't taste as bad.

    • colinsi on 09/02/2014 - 16:01
      +4

      Tried last time, not going to buy this any more.

    • scud70 on 09/02/2014 - 16:44
      +5

      yep this stuff is horrid, its easier to make a rock soft by boiling than this stuff…

    • Janko on 09/02/2014 - 16:47

      I bought it last time as well and must report my dog prefers it to Aldi's stuff in the blue bag. Just ran out yesterday too.

      There's no way I'd pay normal price for it though.

    • NimitzHarrington on 09/02/2014 - 16:56
      +1

      Was going to comment to say the same but you've beaten me to it!

    • WT on 09/02/2014 - 21:21

      did you guys try adding a bit more water then usual?

    • dyziplen on 09/02/2014 - 21:48

      I think these imported rice will vary batch to batch. I having been buy Aldi's long grain, and typically it have been good, but the last bag that I bought tasted stale and dry. After that I switched to Coles long grain for the last couple of month and it has been pretty good. I did try Coles long grain quite a while back, maybe a year or two, at the time it was stale and dry.

      Essentially, these OEMs just source what ever rice they can get, and put a sticker on it. Quality may vary.

  • GreatWhiteHunter on 09/02/2014 - 15:40

    Thanks for the detail about global rice prices

  • msmhw on 09/02/2014 - 16:02
    +4

    Its good deal, but i prefer India gate rice it taste much better.

    • Trishool on 09/02/2014 - 18:23
      +1

      Same, but India Gate is usually around $16 per 5kg, very expensive in comparison. This rice is pretty crap, me and my wife just bought a sack and used it the other day for the first time. The difference between this and India Gate is night and day. You get what you pay for. I will not be buying this again.

    • scud70 on 10/02/2014 - 09:09

      i don't buy anything else anymore… fantastic stuff.

  • xuqi on 09/02/2014 - 16:28
    +4

    You get what you pay for. Cheap rice always cooks badly, and tastes weird.

  • DealzEddy123 on 09/02/2014 - 16:32
    +1

    I've also found that they usually go on sale when the rice is old (sitting in the store for ages). Old rice doesnt taste as good

  • Berserker9 on 09/02/2014 - 16:33
    -3

    Your post implies that this rice is the product of Thailand. It is not. It is a cheap product that is pretending to be rice. Might as well buy Aussie rice grown using water taken from the Murray, why not screw the environment at the same time as well as screwing developing nations farmers!

    • tdw on 09/02/2014 - 17:27
      +1

      Your post implies that this rice is the product of Thailand

      comprehension fail.

  • KBZ on 09/02/2014 - 16:43
    +1

    Do people really buy these rice? I normally get mine from asian grocers (usually jasmine) but often when I forget to stock up I just get a small packet from the supermarket and man it tastes bad.

  • Cluster on 09/02/2014 - 16:46
    +5

    Thailand is sitting on a mountain of rice in its warehouses. A couple of years ago the government implemented a policy where it would buy rural votes by paying twice the world price for rice. Two inevitable and obvious things happened: farmers produced as much rice as possible, often far more than required. Hey, someone is paying double the proper price, why not? Secondly, smugglers from neighbouring countries dumped rice on the Thai market. Result? Thai rice warehouses are bursting with room for no more. Rice has a shelf life of around 2 years so they need to get rid of it at a huge loss.

    Therefore, expect a lot of really cheap Thai rice coming onto the market within the next year. If the quality is not quite up to the usual high standard you'll know why too.

    • udyz on 09/02/2014 - 20:16

      "Rice has a shelf life of around 2 years"… not always true…
      The bag of India Gate i have at home is 2yrs matured.

      From where i come from matured rice is comparatively expensive and expands more when cooked

  • KBZ on 09/02/2014 - 16:46
    +8

    That 1/2 price Spam though, that's a bargain.

    • lj87 on 09/02/2014 - 17:22

      I wouldn't eat Spam if it was given to me for free. Revolting stuff.

  • zelda707 on 09/02/2014 - 17:30

    As mention above, the quality of this rice is terrible. Looks like lengthy descriptions get positive votes and not the actual item.

  • kwaker on 09/02/2014 - 17:52

    I am really bad with rice. Can someone tell me the best rice to buy regardless of cost and how to cook it.

    I usually boil in on stove and its gluggy. Absorbtion turns out half raw half gluggly. Microwave also gluggy with hard bits. The rice cooker came out gluggy. I buy rice at Chinese shops now.

    I'm not joking, I know it might sound strange to you but I just don't get it.

    • bluesaber27 on 09/02/2014 - 18:11
      +1

      using a rice cooker is most likely the best and easiest way, maybe your rice to water ratio is too low?

    • letmecry on 09/02/2014 - 18:12

      If you boil it, after it's boiling low the heat to minimum setting, keep stir then turn it off and let the lid on for 5-10 mins.
      Microwave- put it in for 8 minutes and leave it in the microwave with the lid on for 10-15 mins.
      Rice cooker- just add the water a bit over the rice 1.5cm done.

      Water
      medium gain < jasmine < long gain or basmati rice

    • Raynes on 09/02/2014 - 18:17
      -4

      Once it's cooked, rinse it in a strainer over the sink and that takes all the gluggy stuff out of it.

    • Spazzwan on 09/02/2014 - 18:32
      +1

      Wash the rice before cooking to remove excess starch. For long grain use 1 1/3 cups of water for every cup of rice, if you use the rice cooker.

      • [Deactivated] on 10/02/2014 - 01:04

        Washing rice til the water runs reasonably clear is a definite must. Makes such a huge difference. Definitely!

    • AzuAzu on 09/02/2014 - 18:33
      +2

      If you're looking for the best rice, Taiwanese or Japanese rice is probably what you're looking for.

      As for cooking method, a good rice cooker is the way to go. If you're looking for the very best, try the Panasonic or Mitsubishi pressure IH rice cookers.

      • Colombian on 09/02/2014 - 19:09

        I just bought a Tatung rice cooker and I'm waiting for the delivery. It has very good reviews and it uses indirect heating.

      • uraha on 09/02/2014 - 23:44

        IH means induction heating

      • cryptos on 10/02/2014 - 00:09
        -2

        Japanese rice has a slight fluorescent glow to it now

        • tdw on 10/02/2014 - 09:02

          great for romantic candlelit dinners ;)

      • A3Australia on 10/02/2014 - 15:11

        If you're looking for the best rice, Taiwanese or Japanese rice is probably what you're looking for.

        Correct - or even USA rice of some varieties - but I am looking for 'good' rice at a 'good' price. I just can not justify paying the price for the best imported rice. If I could afford more, I would buy the Japanese variety grown by SunRice.

        As for cooking method, a good rice cooker is the way to go. If you're looking for the very best, try the Panasonic or Mitsubishi pressure IH rice cookers.

        Again correct. Tiger brand is not too bad either. A good rice cooker can cook all varieties (brown etc.) and can be used for more than just plain steamed rice. Throw in some mushroom, peas etc. with (or after) the rice.

    • xuqi on 09/02/2014 - 19:06

      Here's an article to help you along:

      http://www.washingtonpost.com/blogs/all-we-can-eat/post/the-…

      As for the rice, I prefer 'India Gate'. Not cheap, but it cooks great.

    • artfuldodger on 09/02/2014 - 19:17

      The best method.

      1 cup rice
      2 cups water

      Heat on high, bring to boil.
      Reduce to low heat and allow to absorb until water is almost fully absorbed.
      Place lid on saucepan and remove from stove when lid is very hot to touch.
      Wrap in a towel and place under doonah/blanket.
      Leave for 30mins or more while you prepare the main dish.

      Its dead simple and is a good consistency.

    • patinadiary on 10/02/2014 - 09:50

      Step 1: Buy Aged Basmati rice from an Indian Grocer, usually Lal Quila, Kohinoor is very good, but ask for help if unsure. IMO once you try this stuff you wont be buying any other type of rice.
      Step 2: Take it home.
      Step 3: Use 1 cup rice, 1.5 cups water and bring to boil in a pot.
      Step 4: Just when almost all the water is about to be absorbed, turn the heat off and pour the rice into a strainer. Leave for about 2 mins/ all the water drains.
      Step 5: Topple it back into the pot and turn on the heat for about a minute if necessary.
      Step 6: Enjoy!

  • mponderosa on 09/02/2014 - 18:24

    If you used to eat Jasmine rice, then please don't expect this rice will satisfy you.

    It absorbed a lot of water and produces very dry rice. I won't buy this brand again.

    Last week there were 5kg Jasmine Rice with Coles brand, on sale 50% off for $6.75.

    I bought this one and it was GREAT! It's quality comparable to the most expensive Thai Jasmine rice in Asian Groceries.

    However when I would like to buy more, it was Wednesday so no longer on sale :(

    +1 for OP's nice knowledge on recent trend of macroeconomic and how it's affecting rice price

    Expecting more posting in OzB that have similar efforts to educate OzB readers :)

  • phana007 on 09/02/2014 - 21:16
    -1

    Bought me 4 bags of Rice. Cooked it up fine and tasty!

    • Roary on 10/02/2014 - 13:11

      Nice.. So whats for desert?

      • [Deactivated] on 10/02/2014 - 14:06

        Rice pudding, by the looks of it.

  • Bargain4U on 10/02/2014 - 00:44
    -3

    After reading about all the heavy metals (harmful levels of lead), arsenic and other nasties in foreign rice I only buy Sunrice Australian Grown now.

    • MrBillions on 10/02/2014 - 08:24

      Thanks for the comment. Could you please share the link with the article? Thanks!

    • A3Australia on 11/02/2014 - 17:47

      After reading about all the heavy metals (harmful levels of lead), arsenic and other nasties in foreign rice I only buy Sunrice Australian Grown now.

      I also would like a link to this information.

      I buy Australian Medium Grain rice (except for small quantities of Thai Jasmine and Indian Bismarti) because of the price and because it is closest (I find) to Japanese rice. If there is a chance of harm from the Thai and Indian rice, I might stop buying those.

  • SpaceNinja on 10/02/2014 - 00:53

    fANTastic deal !?

  • SpeedRunnerLink on 10/02/2014 - 09:54
    +4

    I've tried this rice before when it was cheap and it is horrible.

    It goes harder when you put in the fridge more easily and takes longer to cook as it requires more water to break down.

    this is prob the 5th time I have seen this exact brand of rice/size on sale at coles.

    Theres a reason why it goes on sale so often is because its poor quality.

    Stick to Sunrice or asian imported ones.

    Also I doub the rice will increase in price, there are many other countries that produce rice so don't worry too much.

    AVOID AVOID AVOID !!!!

    • Lionmaru-G on 10/02/2014 - 11:26

      This kind of cheap rice is only good for fried rice dishes… Im currently eating this Japanese medium grain rice (grown in the USA) it's pretty good!

      This one to be exact
      http://ecx.images-amazon.com/images/I/51pT3S%2Bh-HL.SY300.jpg

  • jm48 on 10/02/2014 - 10:35
    +1

    I always buy Sunrice Rice Medium Grain White 10kg, from my local Coles.
    I like the taste and am more comfortable with Australian grown rice, in spite of what some say.
    I wait until it is on special for about $15, which is a great deal, in my opinion.

    But now Coles have deleted this product nationally.
    What a bummer !

    Anyone one know why ?

    • SpeedRunnerLink on 10/02/2014 - 12:05
      -2

      I think Costco stocks it but you have to have a membership to get in.

      • jm48 on 10/02/2014 - 12:48

        Thanks, I think Woolworths might still sell it too.

    • A3Australia on 10/02/2014 - 14:48

      I always buy Sunrice Rice Medium Grain White 10kg, from my local Coles.
      I like the taste and am more comfortable with Australian grown rice

      Watch out! I made the same statement and all I get are negs. (And I voted positive on this 'deal'.)

      now Coles have deleted this product nationally.

      You can still get it at other stores.

  • empty456 on 10/02/2014 - 12:13
    +1

    Bought a bag of this rice and it was fine. I don't use the rice cooker, though, and I always check my saucepan during cooking to see if i need to add more water. We normally buy Sunrice, but while that is good for eating plain rice, this brand is better for fried rice. Don't notice any taste difference at all.

  • vr4indian on 10/02/2014 - 12:17
    +2

    I purchased this to feed pigeons. Pigeons come in a group of 40-50 in balcony at sharp 7 AM and 1kg (raw) last hardly for 5 mins :)

    • altomic on 10/02/2014 - 14:22
      +2

      ingenious food upgrade.

      1kg rice = $1.

      40-50 pigeons (each would contain 50grams of meat) = 4 kgs-ish meat for $1.

      pigeon pie -tastes like chicken

    • Trishool on 18/02/2014 - 14:45
      +1

      Did the pigeons survive after eating this rice? Poor birds.

  • trainman on 10/02/2014 - 12:19

    Last time they had long grain rice sale in Coles, we purchased and the grains were just not long enough. We ended up getting a refund voucher for it.

    I'll be careful buying this stuff as people who used to eating Indian or any other premium brands, this may no where near to that. We ended up making papdam of that rice. I think it was riviana brand.

  • skywards on 10/02/2014 - 12:31

    Stock piling too much rice will eventually attract those weevils. I like jasmine rice. I usually wait for woolies to have discount on their koala brand rice.

  • cdeep0 on 10/02/2014 - 16:12
    -1

    Perfect as bird food…..

  • Junkee on 10/02/2014 - 21:18
    +1

    What have I learnt from this deal?

    There are a lot of "Rice Experts" on ozbargain =)

  • subscribe2012 on 10/02/2014 - 22:42

    Where to buy Indian rice in bulk at cheapest rate any ideas.

    • smokenmirraz on 11/02/2014 - 12:16

      Indian grocer!

    • Trishool on 18/02/2014 - 14:47

      Indian grocer. Look for India Gate (long grain basmati rice). A 10KG will set you back around $30-$35. Buy a 5kg first to test it out though to see if you like it, it will cost around $16-$17.

  • MrBillions on 10/02/2014 - 22:48
    +1

    Can we turn this post into the best rice recommendations? What is your favorite rice? Which brand? Where do you purchase it from?

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