The Fuji Xerox paper is the same as the last deal and is at a number of stores it seems, however the HP stuff (main link) is on clearance and doesn't seem to be at as many stores.
I imagine it's all much the same but if you prefer HP paper over Fuji Xerox paper for whatever reason, you've got that choice.
Both are in store only, BTW.
My local OW has had $2.50 reams for at least a couple of months now…