The Tontine I'm Simply Fresh Pillow is endorsed by the National Asthma Council as a Sensitive Choice, ideal for people who suffer from ashtma and allergies. Filled with premium polyester that has been treated for anti-microbial protection offering extended freshness and features a breathable cotton percale cover with piped edges for a neat finish. Conveniently this pillow is machine washable and has a date stamp so you know when it's time to update the pillow.
The date is just a reminder when you bought it.
Best before always mean what you have described.
You ever heard the saying, put a frog in hot water he'll jump straight out, put a frog in tepid water and bring to a boil he will die.
After you have your pillow or 3 years how do you know if it is as good as a new one? it gradually degrades and using it everyday its not possible to notice the difference without a means to directly compare
I'll get rid of my pillow because it's dirty
How did adjust your eyes to "see" microorganisms?
Polyester pillows - may as well sleep on a goon bag!
Pillows with an expiry date is consumerism at its finest. I'll get rid of my pillow because it's dirty or uncomfortable, not because the date printed on it has passed.