Email from Everyday Rewards for your first order of wine and spirits to have free delivery. Appears to be a generic code. I've not tried to use the code myself, hopefully it's of use to somebody.
Terms and Conditions posted from email:
*Free delivery only applies to purchases of wine, champagne, spirits & ciders. This free delivery offer is available from 20 October 2013 to 26 October 2013 and only available for Standard delivery to Metropolitan areas as specified on danmurphys.com.au/deliveryareas. Offer excludes delivery to Tasmania and purchases containing beer and RTDs. Customers must be registered and signed in to danmurphys.com.au to redeem this offer. This offer can only be redeemed once per customer. To redeem your free delivery, enter promo code DMWEL1013 in the payments section during checkout. Dan Murphy's does not deliver to Northern Territory and parts of Queensland and Western Australia.
UPDATE
Received this email on 23/10/13 from Everyday Rewards:
You may have noticed we sent you an email on 21 October 2013 with Member offers for Dan Murphy's and Woolworths Insurance. Unfortunately this email was sent in error and these offers are not available.
We are extremely sorry that you received this email. This was caused by a technical issue which has now been resolved.Please get in touch with our Customer Service Team 1300 10 1234 if you have any questions.
The Everyday Rewards Team.
But I only drink beer :(